WHY PARTNER?

The Power of the SoCal Coyotes.

Partnering with the six-time champion SoCal Coyotes – the 2021 California Non-Profit of the Year – is extremely valuable to your brand.

From inception, our mission has been to change the lives of every youth in our community – while building the most respected and most valuable professional sports leadership and developmental football franchise in the world.

The Coyotes enjoy a broad array of powerful corporate partners, including the City of Indio – home of Coachella, the nation’s largest outdoor music festival. Indio Councilman Glenn Miller and California State Senator Melissa Melendez are among many vocal Coyote advocates. They share the Coyotes vision of a multi-use Coachella Valley sports complex that will include a new permanent home for the entire Coyote organization.

In Facebook ‘likes,’ the SoCal Coyotes are by far the nation’s most-‘liked’ pro developmental organization, and thousands ahead of any existing developmental league in the country. They rank ahead of five of the 10 teams in the Indoor Football League, and half the four teams in the Arena Football League.

Worldwide Streaming.

All Coyote games are streamed worldwide. In addition to play-by-play broadcast of the Coyotes entire season, the SoCal Coyotes Network also hosts a weekly “Restore the Roar Coach’s Show” that runs preseason through playoffs.

The Coyotes and its Brands are #1.

The Coyotes have meticulously built a dominant national brand now synonymous with ‘Faith, Family & Football,’ and other trademarks such as ‘Building Champions, Building Men™,’ and ‘Defend the Shield™.’

-The Coyotes are America’s #1 Developmental Pro Football Program.

-The Coyotes are the fastest-growing sports brand (19,000 Facebook likes) in desert history, more than baseball, prep and college sports combined.

-Football is the #1 sport across all demographics (male, female, youth, Hispanic, African-American).

-The Coyotes are the cornerstone franchise of Developmental Football International, which reaches from Arizona, to Nevada, and throughout Southern California.

The Coyotes non-profit holds patents pending, copyrights, trademarks and licenses on more than a dozen intellectual and business properties, including brands, logos, designs, names, programs, advertising and marketing literature, products, photographs, publications and proprietary assets.

In The Community.

Since inception, the SoCal Coyotes non-profit sports leadership organization has contributed thousands of dollars and tireless efforts to support participating schools, charities and organizations, with a focus on programs in education, character development and health and fitness, empowering generations of youth.

 SoCal Coyotes Strategic Community Partners.

• Angel Light Academy
• Inland Empire Community Foundation
• Ronald McDonald House
• King’s Schools
• Galilee Food Bank
• YMCA
• Boys & Girls Clubs
• Punt, Pass & Kick
  
• Rotary International
• Middle Schools
• High Schools
• Youth Programs

No desert institution delivers a more immediate, and obvious, return in our valley youth than the SoCal Coyotes.

Web and Social Media.

-Average Facebook growth of 200 likes per week.
-Average 125% year over year increase in video and video engagement.
-Average unique visits to SoCal Coyotes up 1600% vs. 2012.

-Alexa rankings up 4.3 million in 2020.
-Google analytics – weekend post reach upwards of 60,000.
-Hourly daily engagement of 2,074.

The Impact of a Facebook Like.

The Washington, D.C.-based Pew Research Center reports that 70-percent of all Americans in 2021 turned to Facebook for information and news. Brandwatch reports that as of January 2021, there are more than 2.8 billion monthly active users on Facebook, each claiming an average of 136 friends.

Syncapse, Inc., a social media marketing company, has valued a Facebook ‘like’ at $136 since 2015. To determine that number, Syncapse compared the consumer habits between fan and non-fans using the categories of product spending, brand loyalty, likelihood to recommend, media value, cost of acquisition, and brand affinity. The data was collected from around 2,000 panelists, across a wide range of demographics.

The Coyotes publish content across all social media, including Instagram, Snapchat, Twitter and Facebook.

Call us Today.

The SoCal Coyotes are happy to discuss sponsorship opportunities of all types. Please contact us today to speak about how you can become a corporate partner with the SoCal Coyotes.

-Ron DiGrandi, Senior Vice President of Corporate Development

Phone: 760.285.7073

[email protected]