HOT PURPLE ENERGY PARTNERS WITH COYOTES; ANNOUNCES COACHELLA VALLEY HEROES ‘BRIGHT LIGHTS OF GAME DAY’

(INDIO) – Hot Purple Energy (HPE), a full-service energy company providing long-term energy solutions and education to the Coachella Valley, today announced a new partnership with the four-time champion SoCal Coyotes, America’s #1 Developmental Pro Football Program™.

As part of the corporate partnership agreement, HPE will be visible to SoCal Coyotes fans and consumers throughout the 2017 season via extensive branding at Coyote events, on the team’s website, and its surrounding footprint, including media, digital, Coyote Mobile Yapp, and other social elements.

In addition, HPE and the Coyotes will honor local community heroes and raise funds for area non-profits through a consumer contest called ‘The Bright Lights of Game Day.’

‘The Bright Lights of Game Day’ is a new contest to celebrate local community heroes who represent ‘Bright Lights’ in their communities through volunteer work, and a commitment to helping others. Fans are invited to nominate local community heroes, who can win a VIP Hot Purple Energy – SoCal Coyotes package, which includes season tickets, on-field recognition and a donation to the non-profit of their choice.

The first eight HPE ‘Bright Light’ local heroes will be honored at the Coyotes home opener September 2, against the California Sharks at Shadow Hills. Nominations are being accepted now at [email protected] Additionally, HPE will partner with the Coyotes on various community initiatives throughout the season.

“We are excited to team with the SoCal Coyotes in our commitment to youth and leadership,” said HPE President Nate Otto. “We share their vision to grow and develop our communities through service to others, championship football, and the development of opportunities for future generations.”

Hot Purple Energy Vice President David Herrlinger, himself a former rugby player, noted that HPE and the Coyotes, now among the nation’s fastest-growing sports brands, both stand for unwavering excellence.

“SoCal Coyotes football and HPE represent the very best in their field,” he said.

For more information, visit www.hotpurpleenergy.com.

About Hot Purple Energy

Hot Purple Energy’s commitment is not only designing the best energy solution for every client, but also to the robust growth, development and progress of the entire Coachella Valley community. Hot Purple Energy is proud to be a trusted Coachella Valley energy and community resource, participating in over 50 community not-for-profit events each year. HPE raises funds for Skin Cancer Awareness projects, and a host of community foundations, including The Desert Cancer Foundation, The AIDS assistance Program, the Living Desert, the Humane Society, the Mizell Senior Center, the Palm Canyon Theater, and the Palm Springs Animal Shelter. Hot Purple Energy is a proud partner of the SoCal Coyotes, America’s #1 Developmental Football Program™.

About the SoCal Coyotes

The SoCal Coyotes are the national standard of American developmental football. Our non-profit organization provides elite athletes a professional environment that refines and showcases their skills through our trademarked processes similar to the NBA’s D-league and MLB’s minor-league systems. NFL executives have named the SoCal Coyotes organization America’s #1 Developmental Football Program™ for its national, scalable brands, community outreach programs, five-year operating track record, verifiable data, youth curriculum, sales, public-private sector alliances, and measured results. Visit www.thesocalcoyotes.com.

-SVP Ron DiGrandi ([email protected])