SoCal Coyote News Coyote Up, the Cowboy Way Posted on July 30, 2013 0 Share on Facebook Share on Twitter Share on Google+ Share on Reddit Share on Pinterest Share on Linkedin Share on Tumblr (PALM SPRINGS) — If you want to eat like the desert champion SoCal Coyotes, you need to meet sponsor and pitmaster Daniel Placencia, owner of The Cowboy Way Bar-B-Que, 2000 N. Palm Canyon, in Palm Springs. It’s here that the Coyote players chow down daily on “the best BBQ this side of Memphis” — and greet the public for autographs and photographs. “Great football and great food go together,” said Placencia, whose BBQ prowess has racked up a wall of trophies from cook-offs around the country. “We are proud to sponsor the SoCal Coyotes and their championship organization.” Placencia is a pitmaster who specializes in traditional Kansas City BBQ meat, rubs, sauces, wood and fire flavor. His award-winning Cowboy Chili is renowned at Stagecoach Music Festival and the Coachella Valley Fiesta of Chilies. Like the Coyotes award-winning Run ‘n’ Shoot offense, Placencia prides himself on every detail of his craft. “My number-one concern,” said Placencia, “is consistency. We cook the food fresh every day.”